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E-commerce · Skincare devices

From a couple of sales in total to steady weekly orders.

A stalled LED-therapy shop, rebuilt conversion-first and fed with paid traffic.

Celluma

The brief

An LED light-therapy shop with a great product and almost nothing to show for it — roughly two sales in its entire history. The store looked the part but never made the case, so traffic that did arrive bounced before it ever reached checkout.

What we built

Conversion-first rebuild

  • A conversion-first rebuild centred on a single, obvious path to buy
  • Product pages that explain the science in plain language and sell the outcome
  • Mobile-first layout, fast load, and SEO foundations baked in
  • Checkout and tracking wired up so every order and ad click is measurable

How we approached it

  1. 01

    Started from the buyer, not the catalogue — what someone needs to believe before they spend on a device.

  2. 02

    Rebuilt the funnel around that decision, then fed it qualified paid traffic.

  3. 03

    Tested creative and landing variants weekly, doubling down on what converted.

The results

What changed.

Weekly

orders, from ~2 ever

Paid

traffic, now profitable

Mobile

checkout, built to convert

“I'd worked with agencies before and always felt ripped off — paying a fortune for average results. VoxTraffic is the first that does everything to a high standard without me ever having to push for it, and they took the marketing and copywriting off my plate so I could focus on the business. Since the new site went live, our sales have jumped.”
Elisaveta, Owner, Celluma Bulgaria

See it live, or build yours.

Your website is the first step of marketing. Take a look at the finished build, then let's talk about yours.

All work

Your next chapter

Something in mind?
Let's make it happen.

A new website, a fresh direction or a process that could work better. We'd love to hear about it.

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